G Rajendran
Director
At RAR Fincare, we deliver financing solutions that are made stronger by the fresh perspectives of our on-the-ground industry and asset specialists.
RAR Fincare Limited was incorporated on 9th July 2019 with a vision to become the most trustworthy financial services provider in the country. The company is being promoted by GRT group, which is a well-diversified conglomerate with interests in Jewelry, Hotels, Education, Real Estate, and Renewable Energy. RAR Fincare was founded to fulfill the credit needs of businesses (including MSMEs) and individuals in India by providing appropriate financial products. Towards achieving this objective, the company applied for and received a license from RBI to operate as an NBFC on 2nd February 2021.
The company ensures customer-centricity and builds customer intimacy through the right mix of physical touchpoints, field staff, digital touchpoints, and vernacular promotions. It has drafted a comprehensive and well-equipped business strategy and implementation plan to streamline operations and to provide a high level of efficiency in services.
Our vision is to be the most trustworthy company in financial services for our customers, employees, and communities at large by treating them right, always doing the right thing for them, and getting it right every time.
Being fair, transparent, compliant, and ethical in all our operations builds trust with our customers and earns goodwill.
We thrive towards the highest standard of quality in our service. We’ll use technology to provide efficient and novel solutions to customers.
Agility is about being quick in responding to changing customer needs, being open to embracing new ideas, and positively approaching challenges faced in business.
We will integrate environmental, people, and profit principles into our business, ensuring stakeholder delight. We believe in investing in our employees & partners and enabling collaboration and open communication.
We engage with registered Banks/NBFCs/HFCs to co-lend for PSL loans
We engage with partners for sales, marketing, and other related services on behalf of RAR Fincare